What’s your background?
I have a fairly diverse media background. I devoted most of my career to advertising and commercial television production. I sidelined this with marketing and communications contracts and freelance writing, which have since become my focus. I have training in professional writing and editing, and recently embarked upon a MA program in Professional Communication.

What do you enjoy most about being an indie?
I love the challenge, the constant learning, and directly realizing the rewards of your efforts. Independence attaches new meaning to everything you do and I find myself much more engaged in my work.

What advice would you give someone new to independent life?
Research and planning go a long way, but the best thing for me has been getting out there and getting social. Professional events, workshops and associations are important spaces for learning, networking and developing your business. Despite being independent, you really can’t do it alone.

How long have you been a PIC member?
I joined IABC about a year ago and discovered PIC a few months later. It was a pleasant surprise to connect with a welcoming community of professionals following similar paths.

Has PIC helped you so far? How?  
PIC has been fantastic on a number of levels. Meeting and associating with a group of talented experts has been a tremendous resource, especially for a newcomer. PIC’s monthly events are always topical and exceptionally informative. I’m always picking up good ideas that feed directly into my business and client work.